ballardstudio

Samuel Ballard II

Design Director / Photographer

How Can I Help?

I strive to achieve solutions that communicate to your target audience while standing out above the rest. I designed award-winning campaigns resulting in multi-million dollar marketing and sales ventures. My worked helped earn a spot in the "NJ Fast 50" as one of the top 50 fastest growing companies in the state of New Jersey with the growth of 356% in one year. So, how can I help you reach your goals?

Keep scrolling to see my works or to contact me

EXPERIENCE
2022-Current
BRAVA
ROOF TILE
CREATIVE OPERATIONS DIRECTOR

Marketing team collaborator working on creative projects, business strategites, samples, photo direction and tradeshows. Responsibilies include building marketing collateral for clients and contractors, supervision of print projects, color matching, color correction, video color grading, website content maintenence, and social media approval.

2019-Current
NAIK GROUP
CREATIVE/COMMUNICATIONS DIRECTOR

Responsible for creative direction, communcations, and managment of freelance designers. Creation of business proposals and presentations lead to aquiring over $180 million dollars in construction management and design projects. Design projects included various digital design projects, photography, videography, video production, and animation for major infrastructure projects thoughout the New York City, New Jersey, Pennsylvania, Tri-State area for MTA, NYCT, MetroNorth, New Jersey Transit, NYCDDC, Delaware Joint Toll Bridge Commission.

2017-2019
SECOND AVENUE SUBWAY
PHASE 2
DESIGN DIRECTOR/GRAPHIC SUPPORT

Design director supporting the joint venture Second Avenue Subway Phase 2 teams consisting of WSP, USA; STV, Inc; and MTA Construction & Design. Projects included creating graphics from a wide range of engineering and architectural plans to communicate clearly to the general public. Presenations were created for MTA's CPOC presenatations for national broadcasting. Photography and illustrations were used for the Second Avenue Subway community outreach center at 125th Street in Manhattan.

2004-2017
GAF
ART DIRECTOR/SR. GRAPHIC DESIGNER

Lead team of designers, managed multiple projects, and acquired creative talent for the $4 billion-dollar manufacturer. Increased company revenue by working on innovative new product launches ranging from $500-thousand to $9 million in sales the first quarter post launch. Managed all marketing, sales, and design collateral for print, advertising, packaging, sales kits, color corrections and digital design projects. Projects include branding, retail design, P-O-P displays, trade show displays, web graphics, photo retouching and compositing, promotional media, UI and UX design of innovative mobile presentation tools


SKILLS

Design & Photography

Design Direction
Graphic Design
Branding
Campaigns
Photo Shoots
UX
Print Production
Adobe CC
Prototyping

Soft Skills & Technical Skills

Critical Thinking
Creativity
Strategy
Problem Solving
Innovative Thinking
Operations
Vendor Relationships
Project Management
Copywriting
Let me know how I can help.